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Retail Across America: Vermont

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Orvis CEO Perk Perkins joins Jim Harrison and Erin Sigrist of the Vermont Retail & Grocers Association to discuss the retail industry’s strong impact on Vermont and the relationship retailers have with the state’s loyal communities.

In Vermont, retail supports more than 95,000 jobs and contributes more than $4.9 billion to the state’s economy.

NRF and the Vermont Retail & Grocers Association visited retailers in Stowe, Sunderland, Montpelier, Burlington and North Hero during the Retail Across America road trip.

Check out more videos in this series, featuring companies like Orvis, Outdoor Gear Exchange, Hero’s Welcome, Stowe Mercantile, Harborside Harvest Market and Franklin Farm

Vermont Small Businesses: It’s about the people

The owners of Vermont small businesses Hero’s Welcome, Stowe Mercantile, Harborside Harvest Market and Outdoor Gear Exchange all have something in common: They are committed to their communities. Whether it’s their employees or customers, these small businesses are run for the people, by the people.

Work hard, play hard

New England’s outdoor retailers sell more than just products; they sell a lifestyle. Orvis and Outdoor Gear Exchange (Vermont), Kittery Trading Post (Maine) and Zane’s Cycles (Connecticut) explain how fun and thrilling experiences are an integral part of keeping their employees and customers engaged with the great outdoors.

A taste of New England

Buying local and staying true to its heritage is what makes New England food so special. Whether it’s the lobsters and fried clams at Woodman’s of Essex in Massachusetts, sweet treats from Gifford’s Famous Ice Cream in Maine or fresh maple syrup from Franklin Farm in Vermont, New England restaurants and retailers offer endless options for experiencing the area’s local flavors.

Hero's Welcome

Explore more stories about retail in Vermont:

The beauty of retail in Vermont
Retail Across America's head roadtripper learns something new in each state, and Vermont was no exception. Five retailers share insights and fun facts about what it's like to run a business in the Green Mountain state. 

How small businesses prepare for the holidays
For local retailers like Stowe Mercantile, the holiday shopping season is a big deal.

What local retail looks like in Montpelier
Small businesses like Onion River Sports create jobs, support the local economy and know virtually every customer who walks through the door.

Retail Across America
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We set out on a road trip to find the most powerful retail stories across the United States, showing how retailers large and small are creating jobs, driving innovation and giving back to the communities they serve. This is Retail Across America.

Retail's Impact
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Find out how the retail industry impacts jobs, income and GDP in your state. View the map and check out the data.