2011 Racie Award Winners

The Retail Innovation & Marketing Conference Presents The 2011 Racie Awards. Conference Dates: March 8-10, 2011. Awards Luncheon: March 10, 2011. Retail Award for Creativity Innovation & Excellence.

2011 RACIE AWARDS - 2011 AWARD WINNERS

The Snowflake and The Bubble

Saks Fifth Avenue
The Snowflake and The Bubble
Iris


	JCPenney Liz Claiborne Videos JCP Creative Team		Overseas Adventure Travel Grand Circle Cooperation: Small Ship Adventures SundaySky

Craftsman Music Experiment

Sears
Craftsman Music Experiment
Young & Rubicam Chicago


	OfficeMax Everyday Inspiration Oddcast		Diane Von Furstenburg DVF Fall Social Catalog Fluid, Inc.


	Kmart Fall Apparel Video Schawk


	EXPRESS Express Mobile (EXP Mobile) EXPRESS, GPShopper		JCPenney JCPenney "Back-To-School" iAd JCP Creative Team and Razorfish


	AutoTrader AutoTrader iPhone App SapientNitro		CVS Flu Shots Your Way™ SapientNitro


	OfficeMax Holiday Party Bingo Mobile App/Facebook Game Store Team		Toys R Us The Great Big Christmas Book iPad App Resource Interactive


	JCPenney Manhattan Cash Wrap JCP Creative Team		JCPenney Gift Registry Attract Loop JCP Creative Team


	Wal-Mart Tic Tac - Green Apple Premier Retail Networks


	Case-Mate Case-Mate Personalized User Experience ShopVisible		Polo Ralph Lauren The RL Gang: The World's First Shoppable Children's Video Storybook


	Columbia.com A Box Life Columbia Sportswear Ecommerce Team


	JCPenney Holiday Gift Hub & Dept. Pages JCP Creative Team		JCPenney Keurig JCP Creative Team


	JCPenney Matters of Style JCP Creative Team

Ralph Lauren 4D: A Historic Fusion of Art, Fashion & Technology

Polo Ralph Lauren
Ralph Lauren 4D: A Historic Fusion of Art, Fashion & Technology


	Sears Craftsman Across America Y&R Chicago		JCPenney Merry Metrocards Saatchi & Saatchi

Iris

Terron Schaefer, EVP and Cheif Creative Officer (Saks Fifth Avenue)
Kimberly Grabel, SVP, Marketing (Saks Fifth Avenue)
Chris Wieliczko, Sr. Design Director (Saks Fifth Avenue)
Andrew Winton, Copy Director (Saks Fifth Avenue)

JCP Creative Team

Michael Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Greg Clark, VP/Director of Creative Leadership & Process (JCPenney)
Linda Gates, Digital Creative Director (JCPenney)
Stephanie Clark, Digital Creative Senior Manager (JCPenney)

SundaySky

Shmulik Weller, CEO (SundaySky)
Guy Atzmon, VP Creative (SundaySky)

Young & Rubicam Chicago

Kris Malkoski, VP, General Manager, Craftsman (Sears)
Ryan Ostrom, Director, Craftsman (Sears)
Robert Raible, VP, Integrated Marketing Communications (Sears)
Chris Bohrer, Director, Advertising - Broadcast (Sears)
Priya Bordia, Account Supervisor (Y&R Chicago)
Kevin Babcock, VP, Account Director (Y&R Chicago)
Ryan Boblett, Art Director (Y&R Chicago)
Brad Harvey, Copywriter (Y&R Chicago)

Oddcast

Mark Andeer, Vice President, Brand Strategy (OfficeMax)
Rock Fraire, Senior Director, Brand Strategy (OfficeMax)

Fluid, Inc.

Andrew Sirotnik, Chief Experience Officer (Fluid, Inc.)
David M. Hogue, Ph.D, Vice President of Interaction Design (Fluid, Inc.)
Mariano Ferrario, Assoc. Director of Interaction Design (Fluid, Inc.)
Vanessa Perry, Account Manager (Fluid, Inc.)
Nathalie Philippe, Project Manager (Fluid, Inc.)
Brian Biggs, Director, Product Management (Fluid, Inc.)
Anthony Wentzel, Developer (Fluid, Inc.)
Meredith Fisher, Editorial Brand Director (DVF)

Schawk

Frank Tartaglia, Executive Creative Director (Schawk)
Jim Deyoung, Group Creative Director (Schawk)
Cara Wallace, Account Director (Schawk)
Lisa Dubin, Art Director (Schawk)
JoAnne Renner, Account Manager (Schawk)

Agency Name

JCP Creative Team and Razorfish

Michael Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Greg Clark, VP/Director of Creative Leadership & Process (JCPenney)
Alex Barth, Account Director (Razorfish)
Emily Praven, Media Planner (Razorfish)
Tracy George, Project Manager (Razorfish)
Gabe Bridger, Creative Director (Razorfish)
Erin Williams, Senior Content Strategist (Razorfish)

SapientNitro

Julian Skelly, Agency Account Director (SapientNitro)
David Hewitt, Executive Creative Director (SapientNitro)
Jeff Blais, Associate Creative Director (SapientNitro)
Nick Gawith, Associate Creative Director (SapientNitro)
Chad Cribbins, User Experience Lead (SapientNitro)
Christina White, User Experience Lead (SapientNitro)
Sonja Kramer, Art Director (SapientNitro)
Fred Stroud, Lead Developer (SapientNitro)

SapientNitro

Gaston Legorburu, Chief Creative Office (SapientNitro)
Tom Evans, Executive Creative Director (SapientNitro)
John McHale, Joel Bradley, Creative Directors (SapientNitro)
Will Renny, Associate Creative Director (SapientNitro)
Chomoi Picho-Owiny, Senior Art Director (SapientNitro)
Daisoo Lee, Mike Kelly, Designers (SapientNitro)
Greg Boullin, Account Director (SapientNitro)
Agency Producers, Aram Yang, FK Funderburke (SapientNitro)

Store Team

Chris Duncan, (OfficeMax)
Mark Andeer, Creative Director (OfficeMax)
Jeff Haddon, Mobile Marketing Manager (OfficeMax)
Marc Ludena, (OfficeMax)
Jena VanWormer, Asst Email Marketing Manager (OfficeMax)
Jesse Corn, (Rosetta)
Matt Smith, (Rosetta)

Resource Interactive

Greg Ahearn, Sr. Vice President, Marketing and e-Commerce (Toys R Us, Inc.)
Lee Walker, Vice President of Creative Services (Toys R Us, Inc.)
Mary Hogarth, Sr. Director of Creative Services (Toys R Us, Inc.)
Cheryl Christofi, Creative Director, Direct Mail and e-Commerce (Toys R Us, Inc.)
Phil Paynel, Director of New Media and Technology (Toys R Us, Inc.)

JCP Creative Team

Michael Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Greg Clark, CP/Director of Creative Leadership & Process (JCPenney)
Linda Gates, Digital Creative Director (JCPenney)
David Waggoner, Digital Creative Project Manager (JCPenney)
Stephanie Clark, Digital Creative Senior Manager (JCPenney)

JCP Creative Team

Michael Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Greg Clark, VP/Director of Creative Leadership & Process (JCPenney)
Linda Gates, Digital Creative Director (JCPenney)
David Waggoner, Digital Creative Project Manager (JCPenney)
Stephanie Clark, Digital Creative Senior Manager (JCPenney)

Premier Retail Networks

Dawn Aotani, Producer (PRN)
Amy White, Art Director (PRN)
Kit Kohler, Copywriter (PRN)
Kit Kohler, EP/Strategist (PRN)
Brian Diecks, Creative Director (PRN)
2Hemispheres, Animation Vendor (2Hemispheres)

ShopVisible

Adam Roe, VP of Ecommerce (case-mate)
Sean Cook, CEO (ShopVisible)
Josh Lloyd, CTO (ShopVisible)
Andrew Knight, General Manager (case-mate Europe)
Shashi Reddy, CEO (case-mate)
Dan Del Savio, Director of Development (ShopVisible)

Agency Name

Agency Name

JCP Creative Team

Michael Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Greg Clark, VP/Director of Creative Leadership & Process (JCPenney)
Linda Gates, Digital Creative Director (JCPenney)
Stephanie Clark, Digital Creative Senior Manager (JCPenney)
Melinda Eggert, Digital Creative Senior Manager (JCPenney)
David Waggoner, Project Manager (JCPenney)

JCP Creative Team

Michael Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Greg Clark, VP/Director of Creative Leadership & Process (JCPenney)
Linda Gates, Digital Creative Director (JCPenney)
Stephanie Clark, Digital Creative Senior Manager (JCPenney)
Melinda Eggert, Digital Creative Senior Manager (JCPenney)
David Waggoner, Project Manager (JCPenney)

JCP Creative Team

Michael Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Greg Clark, VP/Director of Creative Leadership & Process (JCPenney)
Linda Gates, Digital Creative Director (JCPenney)
Stephanie Clark, Digital Creative Senior Manager (JCPenney)
Melinda Eggert, Digital Creative Senior Manager (JCPenney)
David Waggoner, Project Manager (JCPenney)

Agency Name

Y&R Chicago

Kris Malkoski, VP, General Manager, Craftsman (Sears)
Ryan Ostrom, Director, Craftsman (Sears)
Robert Raible, VP, Integrated Marketing Communications (Sears)
Chris Bohrer, Director, Advertising - Broadcast (Sears)
Priya Bordia, Account Supervisor (Y&R Chicago)
Kevin Babcock, VP, Account Director (Y&R Chicago)
Ryan Boblett, Art Director (Y&R Chicago)
Brad Harvey, Copywriter (Y&R Chicago)

Saatchi & Saatchi

Mike Boylson, EVP/CMO (JCPenney)
Ruby Anik, SVP Brand Marketing (JCPenney)
Lisa Destefano-Orebaugh, Div. VP, Brand Communications & Strategy (JCPenney)
Emily Florio, Senior National Advertising Manager (JCPenney)
Natasha Williamson, VP, Account Supervisor (Saatchi & Saatchi)
Carmine Licata, Creative Director (Saatchi & Saatchi)