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Online and Multichannel Retail
= Peer Reviewed
= NRF Original ResearchFrom Intel Corporation. Merchant IT organizations are grappling with two competing priorities - maintain PCI DSS compliance, and to efficiently manage hundreds or thousands of remote devices. Not to mention that new devices are always being added, and those devices may have different form factors, support requirements, and transactional security needs.
From Retalix. Rapid deployment in technology and accelerated adoption of new online and mobile means of interaction have forced retail chains to adapt and provide shoppers with omni-channel experience. And yet, while omni-channel is now regarded a must, retailers need to go to great lengths to assure that the vision of omni-channel retailing is fully realized. This document presents the circumstances that have made omni-channel retailing crucial, as well as the necessary steps for making the vision of converged omni-channel experience a reality.
From Payfone & GlenBrook. Mobile remote commerce is beginning to emerge as an increasingly important new retail channel, with the potential to generate significant sales for sellers and payment volume for financial services players. However, this new channel presents certain unique challenges for payment systems, particularly with the respect to the potential for fraudulent use of payment cards and other financial accounts. Payfone has developed a number of customized solutions which utilize unique data elements available from the mobile data network to more accurately assess whether a given payment transaction is legitimate, and can do so in a way that is highly convenient for the buyer.
From Motorola Solutions. Over the last decade, brick-and-mortar retailers have been forced to deal with the Internet revolution in all its glory. There’s no doubt that the invasion of retail stores by these mobile enablers of virtual shopping has been costly. Not just in sales, but in customer loyalty, too.
Discover how retail stores are fighting back with their own aggressive omni-channel strategies based on information provided by their wireless networks.
From McGladrey LLP. By all indications, 2012 will be another year of lethargic growth, store closings and increased focus on everyday low prices by several major retailers, all which will have a significant impact on the entire retail landscape. Multichannel is key to survival for many.
From 5th Finger. In this whitepaper we help retailers navigate their way to a solid mobile strategy by discussing the latest in consumer behavior, mobile retail trends and opportunities.
From the Platt Retail Institute. The Transformational Impact of eCommerce on Retail Stores. It is time for retailers to transform the store shopping experience to include Web access. This article addresses the questions: Why is eCommerce outpacing in-store retailing in sales growth and customer experience satisfaction? And, how should stores be reconfigured to leverage the advantages of eCommerce?
From Grant Thornton. Multichannel retail — the merging of traditional brick-and-mortar retailing with online and mobile retail channels — involves far more than allowing customers to purchase items through a website. Multichannel retailing presents ample, seemingly boundless opportunities for brand engagement and interaction with customers across new platforms. Yet inevitably, these new technologies, platforms and sales channels come with new risks and challenges for companies to manage.
From HCL. This white paper cover strategies for enabling a traditional retailer to successfully transition into an efficient cross-channel organization.
The National Retail Federation Foundation (NRFF) and KPMG have published the ninth annual "state of the retail industry" study, Retail Horizons: Benchmarks for 2010, Forecasts for 2011. Retail Horizons offers a detailed overview of the current state of the industry and retailers’ plans for the year ahead. The full report provides deep insights into tactical decisions and strategies retail companies will implement as the industry continues to recover, and how they will try to maintain customer focus while placing a greater emphasis on the bottom line. Research for this year’s report was conducted in the fall of 2010 and is based on responses in nine functional areas through online surveys from more than 310 retail executives in 135 companies.
KPMG and NRF Foundation are pleased to deliver the eighth annual state of the retail industry study, Retail Horizons: Benchmarks for 2009,Forecasts for 2010. A year ago, the retail industry was facing its greatest global financial crisis in decades and, while challenges continued in 2009, lessons were learned. This year's report details how retailers moved quickly and thoughtfully to position themselves for success as they entered a new decade.
This report highlights simultaneous media usage, online search triggers such as coupons, preferred social media websites, blogging habits and even music preferences.
From J.D. Associates. After one of the deepest and longest recessions in history, many retailers are looking for new strategies to help them thrive in the “new economy.”
From J.D. Associates. A successful customer loyalty program should be integrated in a retail POS system. A long-term customer loyalty strategy must be implemented and regularly monitored for effectiveness. When developing a customer loyalty strategy certain considerations deserve attention.
Surprisingly few retail managers, planners, and executives make business decisions based directly on information regarding their customers' purchasing behavior. This is a big problem for an industry whose very purpose is to fulfill the needs of their shoppers. In this edition of Retailing with Insight, we examine how customer transaction information is vital to everyone within the retail enterprise. Business Intelligence (BI) tools can reveal valuable insight by linking the Market Basket to performance data at every juncture and organization level.
From ARS Interactive. The content dilemma is a published study of online website users impressions and opinions of product page content presented on online retail websites. The paper contains insights and opinions gleaned from online shoppers to indicate what is important regarding product page information and how online product information is presented across online shopping websites.
In this Shop.org Online Session, Patti Freeman Evans moderates three retailer case studies that show concrete examples of innovations in customer-focused merchandising. Find out what eBags does with customer comments and reviews, how myShape pulls robust profile information from their customers, and how Borders has gone beyond multichannel to cross-channel retailing. Patti interviews each speaker and discusses in detail their philosophy about being customer-focused, their thought process behind each innovation, and the results that have occurred since implementation.
The $22 billion (US) global market research and polling industry is undergoing rapid change in response to the emergence of the Internet as a tool for the collection of information on the tastes, preferences and behaviors of consumers and citizens. Part of this change involves a revolutionary shift in a fundamental element of market research: increasingly “sample size” is no longer the sole determinant of survey costs, and new software holds the promise of allowing an unprecedented level of direct client engagement in ongoing research.
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