Consumer Insights Holiday Webinar

Countdown to Christmas:
Lessons Learned and What to Expect

Now available to watch on demand.

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If you've already registered, watch the webinar here.

Please note: This webinar is open to members only.

With just three weeks until Christmas, get into the mind of the consumer for insights on what to expect during the final days of the holiday season. Pam Goodfellow, Senior Analyst at BIGresearch, will outline how consumer sentiment has changed since the election and how lower fuel costs are impacting consumer spending. Ellen Davis, Vice President of NRF, will discuss NRF’s newest holiday survey with data about the most popular holiday gifts, gift card trends, hot toys, and shoppers’ payment methods, plus new findings on spending over Black Friday and Cyber Monday. In addition, Christopher P. Donnelly, Executive Partner at Accenture Retail Industry Practice, will outline new consumer research from Accenture and provide insight on short-term strategies retailers can employ to fare better than competitors this year.

On the call, learn:

• What spending patterns have changed from previous years, and what trends remain the same
• How consumer sentiment will affect gift purchasing
• If consumers are relying on credit for holiday purchases
• Specific data points about spending trends over Black Friday and Cyber Monday
• How retailers can compensate for a decrease in gift card spending