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Merchandise Sold

Tables/Charts:
Merchandise Sold by General Merchandise Stores, 2007

Merchandise Sold by Health and Personal Care  Stores, 2007

Merchandise Sold by E-Shopping and Mail-Order Houses, 2007

Summary Points:

  • Apparel was the largest category of items sold by general merchandise stores in 2007, totaling $121.6 billion. Apparel sales combined with footwear sales totaled $132.6 billion in 2007.

  • Groceries and foods constituted the second largest category of items purchased in general merchandise stores by consumers in 2007. Sales totaled $121.1 billion.

  • Drugs and health and beauty aids were the third largest category of purchased goods, totaling $60.1 billion in 2007.

  • Drugs and health and beauty aids were the largest category of purchased items in health and personal care stores, totaling $198.8 billion in 2007.

  • Of greater interest, food is the third largest category of purchased goods in health and personal care stores. Sales totaled $7.5 billion.

  • Drugs and health and beauty aids rank as the largest category of goods purchased from E-shopping and mail-order houses. Consumers spent $64.5 billion on these items.

  • Consumers spent $32.0 billion on computer hardware, software and related supplies in 2007, ranking these categories, as a group, the second largest category of items purchased from E-shopping and mail-order houses.

  • Apparel was the third largest category, totaling $20.4 billion of purchases from E-shopping and mail-order houses.


Merchandise Sold by General Merchandise Stores, 2007
(NAICS Definitions, Millions of Dollars, and Percent)
Merchandise Line Sales Share of Total
Total $578,007.7 100.0%
Apparel $121,645.0 21.00
Children's wear 50,139.4 8.7
Women's, juniors', and misses' wear 46,633.8 8.0
Men's wear 24,871.8 4.3
Groceries and other foods 121,139.9 21.0
Drugs, health aids and beauty aids 60,051.5 10.4
Toys, hobby goods, and games 43,904.7 7.6
Paper and related products 14,538.9 2.5
Televisions, video equipment, and videotapes 14,002.0 2.4
Kitchenware and home furnishings 13,105.1 2.3
Footwear 10,991.1 1.9
Major household appliances 10,567.3 1.8
Pets, pet foods and pet supplies 9,254.1 1.6
Sporting goods 8,864.4 1.5
Furniture and sleep equipment 7,855.9 1.4
Computers, software and supplies 7,741.5 1.3
Cigars, cigarettes, and tobacco 7,708.3 1.3
Lawn and garden equipment 7,463.1 1.3
Hardware, tools, and related goods 7,389.1 1.3
Jewelry 7,370.1 1.3
Audio equipment and musical instruments 6,732.5 1.2
Packaged alcoholic beverages 5,828.9 1.0
Small electric appliances 5,617.7 1.0
Photographic equipment and supplies 3,307.5 0.6
Non-merchandise receipts 2,934.3 0.5
Meals, unpackaged foods, and nonalcoholic drinks 2,245.8 0.4
Books 2,151.1 0.4
Optical goods 2,096.7 0.3
Floor and floor coverings 1,634.2 0.3
Paint and related supplies 1,085.2 0.2
Sewing, knitting and needlework goods 897.7 0.1
Lumber, other building materials and supplies 102.9 0.0
All other merchandise 69,781.2 12.1
Source: U.S. Department of Commerce, Bureau of the Census.


Merchandise Sold by Health & Personal Care Stores
(NAICS Definitions, Millions of Dollars, and Percent)
Merchandise Line Sales Share of Total
Total $235,601.6 100.0%
Prescription and non-prescription medicines 158,290.5 67.2
Cosmetic and hygiene products 22,203.0 9.4
Vitamins and health aids (incl. hearing aids) 18,349.2 7.8
Optical goods 7,861.9 3.3
Food 7,469.5 3.2
Non-merchandise receipts 3,240.0 1.4
Packaged alcoholic beverages 2,117.9 0.9
Bottles, canned, or packaged soft drinks 2,041.8 0.9
Cigars, cigarettes, and tobacco 1,885.7 0.8
Soaps, detergents, and cleaners 1,367.3 0.6
Paper and related products 1,20%.1 0.5
Greeting cards 1,213.4 0.5
Stationery products 1,048.9 0.4
Toys, hobby goods, and games 918.0 0.4
Televisions, video equipment, and videotapes 792.1 0.3
Small electric appliances 760.4 0.3
Hardware, tools, and related goods 406.6 0.2
Office and school equipment and supplies 399.6 0.2
Photographic equipment and supplies 309.9 0.1
Kitchenware and home furnishings 243.3 0.1
Apparel 174.6 0.1
Women's, juniors', and misses' wear 88.4 0.0
Men's wear 75.6 0.0
Children's wear 10.6 0.0
Magazines and newspapers 169.2 0.1
Footwear 158.2 0.1
Pets, pet foods and pet supplies 154.6 0.1
Books 102.9 0.1
Meals, unpackaged foods, and alcoholic drinks 80.1 0.0
Lawn and garden equipment 75.2 0.0
Jewelry 73.5 0.0
Audio equipment and musical instruments 46.4 0.0
Sporting goods 11.4 0.0
Sewing, knitting and needlework goods 8.5 0.0
All other merchandise 2,410.9 1.0
Source: U.S. Department of Commerce, Bureau of the Census.



Merchandise Sold by E-Shopping and Mail-Order Houses
(NAICS Definitions, Millions of Dollars, and Percent)
Merchandise Line Sales Share of Total
Total $215,963.2 100.0%
Prescriptions 55,618.9 25.8
Computers and peripheral equipment 28,483.6 13.2
Apparel 20,369.6 9.4
Women's, juniors', and misses' wear 14,809.5 6.9
Men's wear 4,032.4 1.9
Children's wear 1,527.7 0.7
Nonprescription drugs,vitamins, health and beauty aids 8,908.4 4.1
Jewelry 7,738.7 3.6
Books 7,607.6 3.5
Televisions, video equipment, and videotapes 6,430.9 3.0
Kitchenware and home furnishings 6,316.2 2.9
Audio equipment and musical instruments 6,149.7 2.8
Sporting goods 5,607.1 2.6
Toys, hobby goods, and games 5,145.8 2.4
Furniture and sleep equipment 5,050.2 2.3
Office and school equipment and supplies 4,869.1 2.3
Automobile parts and accessories 4,721.7 2.2
Groceries and other foods 4,531.0 2.1
Curtains, draperies and furniture coverings 4,473.9 2.1
Footwear 3,915.8 1.8
Prepackaged computer software 3,490.2 1.6
Lawn and garden equipment 2,508.4 1.2
Non-merchandise receipts 1,986.2 0.9
Hardware, tools, and related goods 1,795.8 0.8
Small electric appliances 1,791.2 0.8
Pets, pet foods and pet supplies 1,768.2 0.8
Automobiles 1,366.0 0.6
Major household appliances 1,041.9 0.5
Photographic equipment and supplies 626.8 0.3
Cigars, cigarettes, and tobacco 548.2 0.3
Floor coverings 436.3 0.2
Packaged alcoholic beverages 418.7 0.2
Sewing, knitting and needlework goods 368.7 0.2
Paper and related products 74.1 0.0
All other merchandise 11,804.3 5.5
Source: U.S. Department of Commerce, Bureau of the Census.


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