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Top Toys

The NRF Top Toys Survey was conducted by BIGresearch for NRF between November 2004 - November 2009.  Highlighted toys indicate items new to Top 10 from previous year.


2009

Related Press Release:
Though Electronics Remain Popular, Low-Priced Toys are Tops this Holiday Season

Top Toys 2009


2008

Related Press Release:
Hannah Montana Overtakes Bratz as Second Most-Popular Toy for Girls

Top Toys 2008


2007

Related Press Release:
Transformers Top Must-Have Toys for Boys While Barbie Still On Top of List for Girls

Top Toys 2007


2006

Related Press Release:
Barbie, Elmo Top Children’s Wish Lists This Holiday Season

Top Toys 2009


2005

Top Toys 2009

2004

Top Toys 2009