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  • Average person has completed 46.7% of shopping, lowest since 2004
  • Most last-minute shoppers will visit discount, department stores
  • The number of people who will shop in grocery stores at the last-minute is up substantially this year
  • One in ten shoppers plan to purchase their last holiday gift on Christmas Eve
  • Wal-Mart overtakes Target on list of shoppers' favorite ads
  • New additions to the top 10 this year include Gap and Hallmark
  • Survey also asks shoppers about favorite online holiday ads
  • Nearly two-thirds of retailers' shipping deadlines for Christmas delivery will fall on or before December 18.
  • 52.2% of retailers will offer overnight shipping options for Christmas delivery through December 23
  • 58.6% of shoppers say they enclose a gift receipt most or some of the time
  • Majority of people feel that retailers return policies are fair
  • Scott Silverman: This was the largest – and most important – Cyber Monday yet
  • CyberMonday.com traffic rose 8% overall; 19% from 5 p.m. – midnight
  • More people shopped from home this year, fewer shopped from work
  • More people went shopping but spent less on average
  • Department stores were big winners
  • One-third of shoppers purchased toys
  • Shoppers went to stores earlier than one year ago
  • 96.5 million Americans plan to shop online on Cyber Monday
  • 90% of Cyber Monday shoppers will shop from home
  • Retailers participating in Deals of the Hour on CyberMonday.com include The Home Depot, Red Envelope and Sears
  • Up to 134 million people may shop Black Friday weekend
  • One in ten people plan to shop from midnight to three a.m.
  • Coupons and newspaper circulars are biggest influences in getting customers to shop
  • NRF announces CyberMonday.com Deals of the Hour for Black Friday
  • 87.1 percent of retailers will have special Cyber Monday promotion
  • 700 companies will be featured on CyberMonday.com with special sales
  • 68 million people will shop for holiday gifts from work
  • Video games, Transformers remain popular for boys but Bakugan joins the list
  • Dora the Explorer, Zhu Zhu Pets enter list of top toys for girls
  • 42% of shoppers will buy toys this year
  • Total spending on gift cards is expected to reach $23.63 billion
  • The average person will spend $139.91 on gift cards this holiday season, compared to $147.33 last year
  • Department store gift cards will be the most popular, followed by gift cards to restaurants and bookstores
  • NRF encourages shoppers to understand the difference between store-issued and bank-issued gift cards and use that information before making shopping decisions
  • One-fourth of holiday shoppers will use cash and 43% will use debit cards
  • The number of people who will rely on credit cards for holiday purchases will fall ten percent
  • Half of Americans have not started holiday shopping
  • Clothing, toys to top gift lists this year
  • Among the top tips: S means security and think before you link
  • View all tips at www.shop.org/shopsafely
  • NRF's new crowd management guidelines developed with with help from several retailers
  • Guidelines include planning for promotions and events, emergency management crowd control and a checklist
  • 2/3 of retailers say return policies have changed in the past to combat fraud
  • Retailers will lose $2.7 billion this holiday season to return fraud
  • Nine in ten retailers say stolen merchandise has been returned to stores over the past year
  • Retailers also plagued by problems with wardrobing, counterfeit receipts and returns of merchandise purchased with stolen credit cards
  • Almost half of online retailers will be increasing use of Facebook, Twitter this holiday season
  • 80% of online retailers will offer free shipping promotions
  • 41% of companies say they have cut back on inventory
  • Nearly half of online retailers expect holiday sales to grow at least 15%
  • Americans say they shop online due to convenience and free shipping
  • Average American will spend $683 on holiday items
  • NRF advises people to shop early as inventory levels will cause most popular items to go fast
  • Sales and low prices remain the top factor when deciding where to shop
  • 40% of Americans will begin holiday shopping before Halloween
  • NRF forecasts one percent decline in holiday sales
  • Holiday sales for Nov-Dec are expected to be $437.6 billion
  • Sales declines are not expected to be as dramatic as last year's 3.4% drop