Remote Mobile Commerce: Addressing the Challenges

Bryan Derman and Carol Coye Benson
Payfone & GlenBrook
December 2012



Mobile remote commerce is beginning to emerge as an increasingly important new retail channel, with the potential to generate significant sales for sellers and payment volume for financial services players.

However, this new channel presents certain unique challenges for payment systems, particularly with the respect to the potential for fraudulent use of payment cards and other financial accounts.

Payfone has developed a number of customized solutions which utilize unique data elements available from the mobile data network to more accurately assess whether a given payment transaction is legitimate, and can do so in a way that is highly convenient for the buyer.