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NRF BIG Show to Debut Innovation Station on EXPO Floor During 99th Annual Convention

Click here for an inside look at what NRF’s vice president of conferences has to say about the Innovation Station  

For Immediate Release
Kathy Grannis (202)783-7971 or grannisk@nrf.com

NRF BIG Show to Debut Innovation Station on EXPO Floor During 99th Annual Convention
-NRF to Offer Sneak Peek of Innovation Station for Press and Analysts-  

Washington, December 31, 2009 – It’s where ideas become realities, where problems become solutions and where retailers can essentially meet a real-life solution provider who can offer answers to today’s biggest business challenges. It’s the Innovation Station on the EXPO floor at the National Retail Federation’s 99th Annual Convention and EXPO. The four-day convention takes place January 10-13, 2010 at the Jacob Javits Convention Center in New York City. The EXPO floor during the event will be open Monday, January 11 from 9 a.m. – 6:30 p.m., and Tuesday, January 12 from 9 a.m. – 5 p.m.  

Nestled in between other specialty pavilions on the 160,000 square foot EXPO floor, the Innovation Station, which was produced in partnership with Creative Realities, brings together retailers with their solution providers in an exciting, unique and open space designed to assist retailers with their everyday challenges, as well as new challenges such as how to use social media and maximizing mobile retailing. Gilbert Displays is responsible for the Innovation Station fabrication.  

Featured technologies include social media tracking, customer kiosks, virtual dressing room platforms, ROI analytics, RFID tools, in-store marketing solutions, electronic shelf labels, mobile applications, loyalty programs, mobile concierge and product review technology. 

The participating sponsors as of today include: Creative Realities, Gilbert Displays, Bazaarvoice, Bizerba, ClubCard, Infosys, Mall America, Navteq, richrelevance and ZBD. In addition, IBM and their Alliance Partners have come together to provide even more innovations; IBM+Cisco, IBM+ CrossView and IBM+ Maxxing.

Media Tour of Innovation Station 

PRESS AND ANALYSTS ONLY: NRF will offer a special sneak peek of the Innovation Station on Sunday, January 10 at 12:30 p.m. during NRF’s Annual Convention and EXPO. To join the tour, please meet at in front of the press lounge, room 2D08 at 12:30 p.m.  

For more information about NRF’s 99th Annual Convention and EXPO, visit www.nrf.com/annual10.  

NRF’s Annual Convention and EXPO serves as the world's leading retail event, bringing 17,500 retail executives and vendors from more than 60 countries together for educational and networking opportunities. NRF’s EXPO floor, open on Monday and Tuesday of the Convention, hosts more than 400 exhibiting companies and features a one-of-a-kind DESiGN STUDiO. NRF's Convention is ranked as one of the Top 200 events in North America, as well as one of the 50 fastest-growing events, according to Tradeshow Week.

The National Retail Federation is the world's largest retail trade association, with membership that comprises all retail formats and channels of distribution including department, specialty, discount, catalog, Internet, independent stores, chain restaurants, drug stores and grocery stores as well as the industry's key trading partners of retail goods and services. NRF represents an industry with more than 1.6 million U.S. retail establishments, more than 24 million employees - about one in five American workers - and 2008 sales of $4.6 trillion. As the industry umbrella group, NRF also represents more than 100 state, national and international retail associations. www.nrf.com.