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Thinking About Tomorrow

Jeffrey Edelman
McGladrey, LLC
March 2013
www.mcgladrey.com

Retailers and vendors need to develop a new game plan to grow and prosper in tomorrow's environment.

The first step is to engage in an intense self-analysis. This includes consumer research in order to determine the wants and needs of the target customer, increase the value proposition with new and differentiated merchandise, find a path to a more efficient sourcing and logistics structure, strengthen its brand (whether national or owned), and implement a multichannel distribution network. Success will be tied to customer satisfaction.

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