School, College Shoppers’ Lists Still Long, According to NRF|
Release Date: August 16, 2012
Back-to-School Spending Grows as Parents Restock, Replenish Children’s Needs|
Release Date: July 19, 2012
NRF/BIGinsight survey finds consumers will spend more on school and college as consumers replenish children's needs and more children enter school.
Department, Clothing Stores Expected Winners in Final Back-to-School Shopping Rush|
Release Date: August 23, 2011
According to NRF’s 2011 Back-to-School survey conducted by BIGresearch, the average family has completed 43.0 percent of shopping for K-12 students, similar to last year’s 43.2 percent. College students and their parents have completed 44.3 percent of their shopping, up slightly from last year’s 43.1 percent
New Survey Finds Shoppers Using Smartphones and Tablets for Back to School|
Release Date: August 18, 2011
According to NRF’s 2011 Back-to-School and College surveys conducted by BIGresearch, consumers with smartphones and tablets will use their devices to research products, redeem coupons, look up store information, and even make purchases.
Back-to-School Sales Expected to be Flat as Parents Practice Restraint, According to NRF|
Release Date: July 21, 2011
According to NRF’s 2011 Back-to-School survey conducted by BIGresearch, families with children in grades K-12 will spend an average of $603.63 on apparel, school supplies and electronics, within a few dollars of last year’s $606.40 average. Total spending on grades K-12 is expected to reach $22.8 billion.*
Average Family Has Completed More School Shopping Compared to Same Time Last Year|
Release Date: August 18, 2010
According to NRF’s latest Back-to-School/College Consumer Intentions and Actions survey, the average family has completed 43.2 percent of their school shopping, compared to 41.6 percent at this time last year.
Back to School Sales Up As Parents Replenish Children's Needs, According to NRF|
Release Date: July 15, 2010
NRF's 2010 Back to School survey found that the average American family will spend $606.40 on clothes, shoes, supplies and electronics, compared to $548.72 last year, and close to the $594.24 in 2008.
Average Family Has More than Half of Back-to-School Shopping to Complete|
Release Date: August 18, 2009
NRF's 2009 Back-to-School and Back-to-College Surveys|
Release Date: July 14, 2009
Parents Holding on to Rebate Checks for Back-to-School Purchases|
Release Date: July 22, 2008
Back-to-School Spending this Year to Top $18 Billion|
Release Date: July 17, 2007
Electronics and Apparel to Fuel Back-to-School Spending |
Release Date: July 18, 2006
Back to School History|
Release Date: July 16, 2005