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Marketing News

National Retail Federation Creates CMO Council to Serve as Advertising, Marketing Voice for Retail Industry
Release Date: September 30, 2013
RAMA Elects Marketing Exec Rob Gruen as Second Vice Chairman
Release Date: April 19, 2011
RAMA Examines “Moms of Tweens” In Latest Report
Release Date: August 10, 2010

Moms with pre-teens are more in-tune to the latest media trends than many other adults, according to a survey conducted by BIGresearch for the Retail Advertising and Marketing Association. The report found that moms of tweens are more likely to use Facebook, read blogs, and comparatively shop with a mobile device than other adults.

Sears, JCPenney, Walmart, The Home Depot, Ralph Lauren Win Live Voting at Racie Awards
Release Date: March 04, 2010
RAMA Releases Research Profiling Habits, Preferences of Social Media Users
Release Date: March 03, 2010
Moms Use Facebook, Twitter, Blogs More than Average Adults, According to RAMA Research
Release Date: September 16, 2009
Retail Advertising and Marketing Association Elects New Board Members
Release Date: September 14, 2009
Marketing Execs Vote OfficeMax’s “Penny Pranks” as Best of the Best in Retail Advertising
Release Date: March 05, 2009

Washington, March 5, 2009 – When it comes to the “Best of the Best” in retail advertising and marketing campaigns, OfficeMax took top prize at the RACie Awards Gala for its “Penny Pranks” which launched during the 2008 back-to-school season. The RACie Awards, which honor the very best advertising and marketing campaigns in the retail industry, are distributed by the Retail Advertising and Marketing Association. The Awards Gala was held at the Mandalay Bay in Las Vegas during RAMA’s Retail Advertising Conference.

RAMA Announces New Board Members
Release Date: October 03, 2008
Industry Veteran Mike Linton Selected to Retail Advertising Hall of Fame
Release Date: January 30, 2008
As Super Bowl Sales Near $10 Billion, Retailers Plan Big Promotions
Release Date: January 23, 2008
Retail Advertising and Marketing Association Hosts Action Taker Series in Columbus, Ohio
Release Date: October 17, 2007
RAMA Announces New Board Members
Release Date: August 22, 2007
RAMA Welcomes Brand Evangelist Todd Alexander as Second Vice Chairman
Release Date: April 24, 2007
RAMA Research Finds Magazines, Television and Newspapers Prompt Online Product Searches
Release Date: March 12, 2007
Wal-Mart Holiday Ad Voted “Best of the Best” at RACie Awards Gala
Release Date: February 09, 2007
RAMA Announces Randy Curtis Memorial Scholarship Recipient
Release Date: February 08, 2007
Target Executives Join RAMA’s Retail Advertising Hall of Fame
Release Date: January 29, 2007
RAMA Announces Finalists for Coveted RACie Award
Release Date: January 11, 2007
Consumers Say Top Holiday Ads Include Target, Wal-Mart and Best Buy
Release Date: December 15, 2006